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31 decembrie 2013 6 comentarii
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Last week, Smashwords made a deal to put 225,000 books on Scribd, a digital library here that unveiled a reading subscription service in October. Many of Smashwords’ books are already onOyster, a New York-based subscription start-up that also began in the fall.
The move to exploit reading data is one aspect of how consumer analytics is making its way into every corner of the culture. Amazon and Barnes & Noble already collect vast amounts of information from their e-readers but keep it proprietary. Now the start-ups — which also includeEntitle, a North Carolina-based company — are hoping to profit by telling all.